January 2019

January 24, 2019

Relationship Building

The frantic pace of today’s business environment means that one of the most important building initiatives, the effort of building relationships, often falls by the wayside. Continuous and consistent communication with customers is critical during the frenzy of meeting tight deadlines. One of the most … Read more

data analytics
January 08, 2019

Data analytics push achieves goals and drive profits

Data analytics helped our company when we rebranded.  What amazed me about the process compared to rebrands I’ve managed in the past was how data analytics drove our decisions.  Although the process was a lengthy one — approximately 18 months — once the key was … Read more