My most memorable project came while working for Auntie Anne’s Inc. and how our team ‘owned’ National Pretzel Day. We earned TV, radio, and newsprint coverage in creating the largest one-day media event in the company. I apply that experience to every project.
When traveling, do you have a regiment that you follow? For any meeting, I always check the directions and location against a map. I still don’t trust GPS 100% and the last thing I want to do is miss an appointment because of bad directions.
Coffee/tea – Coffee in the morning to get going and tea in the evening to wind down.
Book/Movie – Books, I always find the book way more interesting than the movie.
Ice cream/cake – Cake. Everything is better with cake.
Roller coaster/merry-go-round – Merry-go-round. There’s something fun and nostalgic when you’re on one.
After 25 years in this business, I have been fortunate to have worked with some amazing clients but having the opportunity to serve as spokesperson for the Flight 93 National Memorial was an honor. I won’t lie, it was an emotional project and one that I am very glad to have had the opportunity to tell the story.
Name 3 things you have learned throughout your career:
Dogs/Cats – Dogs
Coffee/Tea – Tea
Ice Cream/Cake – BOTH!!!
Roller Coaster/Merry-Go-Round – Roller Coaster
For this client, the story centered on:
Message Development
News release distribution – local
Email content creation and layout
Community relations
Review our work overview here.
For this client, the story centered on:
Message Development
News release distribution
Newsletter content creation and layout
Served as executive publicist
Review our case study here.
For this client, the story centered on:
Message Development
News release distribution – national
Media relations
Review our work overview here.
For this client, the story centered on:
Message and Strategy Development
News release distribution – global
Media and message training
Media tour management
Review our case study here.
For this client, the story centered on:
Message and Strategy Development
News release distribution – global
Served as spokesperson
Media and message training
Review our case study here.
For this client, the story centered on:
Message and Strategy Development
News release distribution – local
Media relations
Media and message training
For this client, the story centered on:
News release creation and distribution – StorySend
For this client, the story centered on:
Message Development
News release distribution – regional
Newsletter content creation and layout
Social media management and monitoring
Media and message training
For this client, the story centered on:
Message Development
News release distribution – regional
Community relations
For this client, the story centered on:
Message Development
News release distribution – national
Event management and promotion
For this client, the story centered on:
Message Development
News release distribution – global
Internal communications
Global communications
Social media management
For this client, the story centered on:
Message Development
News release distribution – national
Event management
Strategy session led to:
Brand standard development
Redesigned product packaging
Strategy session led to:
Message development
Target audience definition
Fundraising message development
Strategy session led to:
Logo creation
Message and brand development
Target audience definition
Fundraising message development
Public Relations
Strategy session led to:
Message development
Target audience definition
Public Relations
Strategy session led to:
Message development
Venture Capital message development
Redesigned product packaging
Public Relations
Strategy session led to:
Message development
Target audience definition
Strategy session led to:
Message development
Digital strategic plan
Target audience definition
Strategy session led to:
Message development
Advertising
Public Relations
Various product launches
Target audience definition
Strategy session led to:
Message and brand development
Renaming of 17 national safety programs
Event communications
Hispanic market messaging and strategy
Strategy session led to:
Message development
Advertising
Public Relations
Strategy session led to:
Message development
Website design and management
Strategy
Content development
Message development
PR
Strategy
Content development
Logo design
Presentations – sales support
Website design, development and management
Strategy
Logo design
Presentations – funding and sales support
PR
Website design, development and management
Strategy
Collateral material
Event management
Logo design
PR
Video production
Website design, development and management
Strategy
Content development
Logo design
PR
Website design, development and management
Strategy
Advertising
Collateral material
Logo design
Media buying/planning
Message development
Package development
PR
Strategy
Advertising – print
PR
Strategy
Collateral material
PR
Presentations – funding
Message development
Strategy
Advertising – print
Logo design
Message development
Strategy
Content development
Event management
PR
Presentations – sales support
Atlas Marketing provided the following services:
Atlas Marketing provided the following services:
Atlas Marketing provided the following services:
Atlas Marketing provided the following services:
Atlas Marketing provided the following services:
Atlas Marketing provided the following services:
Atlas Marketing provided the following services:
Atlas Marketing provided the following services:
From managing the social media for a Health and Wellness client, I’ve learned that thoughtfulness on social media goes a long way! Also, telling the stories of this online community inspires me daily to achieve more.
Dogs/Cats – Dogs and it has to be a Saint Bernard
Coffee/tea – coffee for sure
Roller Coaster/Merry-Go-Round – neither, I get too sick
Fruit/Veggies – Veggies
this is where the content goes. this is where the content goes
This is where the content about Bone Biologics will go.
I enjoy projects that allow me to experience new things. A few years ago, I had the opportunity to don a Mustang survival suit, hop on a fishing boat and secure video footage of freshwater salmon farms in the Bay of Fundy.
I tend to do my best when bouncing ideas off others on the team. Our collaboration brings solid and effective strategies to our clients.
Dogs/Cats – Dogs
Coffee/Tea – Tea
Book/Movie – Movie, but I enjoy audiobooks, too
Ocean/Lake – Ocean
Scott has been developing and integrating internet platforms and server software for over two decades. Scott specializes in platform customization and optimization, hosting migration and fail-over as well as programmatic optimization and integration. Scott has developed a variety of solutions that to this day are in wide use on the internet by large marketing and advertising companies.
Greg has been working with internet and online platforms for over twenty-five years. With experience that began with multi-line BBS’s and internet gateways through the rise of the online service and the World Wide Web. He has been a constant participant in the evolution of the internet as we know it. Greg has founded and run internet and online companies as well as teaching and presenting on internet topics for over two decades.