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Project Profiles

the marketing agency in Pittsburgh, marketing, auto industry, aerospace, construction, manufacturing
November 11, 2015

Martin Public Relations Becomes Atlas Marketing

Rebranding for the future   The Issue For six years, Martin Public Relations successfully told client stories. While public relations was a service offering of ours, it only represented a small percentage of the actual work being done by the team. In 2015 it became … Read more

the marketing agency in Pittsburgh, marketing, auto industry, aerospace, construction, manufacturing
July 24, 2015

Sewickley Heights Golf Club

The Issue The Sewickley Heights Golf Club (SHGC) has membership programs to fit the needs of individuals, families and corporations. One of the lesser-known options is the house membership – a program that allows families to take advantage of the various dining areas at the … Read more

the marketing agency in Pittsburgh, marketing, auto industry, aerospace, construction, manufacturing
November 03, 2014

SAE International: Taking an Annual Report to the Next Level

The Issue SAE International is a global association of more than 138,000 engineers and related technical experts in the aerospace, automotive and commercial-vehicle industries. In business since 1905, SAE had been using traditional annual reports to highlight the company’s activities throughout the preceding year. As … Read more

October 02, 2014

Urban Redevelopment Authority Case Study

URA looks to share success stories and simplify their message  As the marketing partner for the City of Pittsburgh’s Urban Redevelopment Authority (URA), Atlas Marketing created a campaign to showcase the organization’s Entrepreneur Fund.

August 01, 2014

Zippo Consistent Messaging

Proactive communications averts a crisis The Issue Change was taking place at Zippo, the manufacturer of the iconic lighter. Company-wide challenges included: 1) remaining relevant in an anti-smoking world, 2) launching a new product – Zippo Blu, 3) combating product counterfeiting on an international level … Read more