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the marketing agency in Pittsburgh, marketing, auto industry, aerospace, construction, manufacturing
December 15, 2013

Goodwill Industries International Donate Movement

Telling the story of an international movement The Issue Goodwill, the world’s second largest non-profit organization, launched the Donate Movement in 2010. As the effort progressed, the opportunity to showcase the many successes throughout the first year was required. Although there were many successes, such … Read more

December 01, 2013

Flight 93 National Memorial Case Study

Producing National Earned Media The Issue On September 11, 2001, the world witnessed the combined terrorist attacks against the United States as extremists hijacked and flew commercial jets into American buildings. On that day, however, one of the planes never reached its destination. The 40 … Read more

the marketing agency in Pittsburgh, marketing, auto industry, aerospace, construction, manufacturing
November 06, 2013

The Education Partnership Rebranding

The Issue Storehouse For Teachers began as a non-profit organization with a mission to aid teachers in underprivileged school districts in western Pennsylvania with the necessary classroom supplies free of charge. Over the years, the organization took on a variety of additional activities as a … Read more

the marketing agency in Pittsburgh, marketing, auto industry, aerospace, construction, manufacturing
July 12, 2013

Remember KISS

Have you ever listened to a lecture or read an article and thought yourself ‘I have no idea what I just heard/read?’ When it comes to communicating, we must always practice KISS (Keep it Simple, Stupid). Before you give your next presentation or send out … Read more

the marketing agency in Pittsburgh, marketing, auto industry, aerospace, construction, manufacturing
April 27, 2013

Connecting with Your Audience

Think about one of the most endearing stories from your family. Got it? Is it from a holiday or a memorable family vacation and it more than likely happened a few years ago? That is the power of a story – people remember it!