Pittsburgh Technology Council Case Study
Pittsburgh Technology Council
From steel town to tech town – Pittsburgh Technology Council celebrates its 30-year success story
This year the Pittsburgh Technology Council celebrates its 30th Anniversary and selected Atlas Marketing to tell its story to the world. Tasked with raising awareness of Pittsburgh as a technology hub the storytellers at Atlas Marketing began the efforts by facilitating a strategy session that established messaging and focus for the yearlong campaign. A variety of electronic and digital elements such as landing pages, electronic member message kit and news releases are in production that will help technology journalist, outlets and publications understand how vital the Pittsburgh Technology Council is to the future of America’s Most Livable City.