Henry Ford transformed the automotive industry to make production efficient and affordable to the masses. Atlas Marketing works with manufacturers to identify their efficiencies and communicate their value. Read more
Communicating with a global audience requires accessibility that works well in the digital world. The International Aerospace Quality Group (IAQG) asked Atlas to develop an electronic newsletter for their global membership. This ongoing newsletter includes images and a short narrative with extended articles found on their website. Atlas manages the entire process from editorial to layout to distribution.
Internal audiences can act as powerful ambassadors for your brand. Sharing news and information with them on a regular basis fosters a sense of community. The Carpenters share their stories, and the stories of their members, with their entire membership which makes for a stronger organization. The Carpenters have turned to Atlas for editorial support that includes article writing, newsletter layout and electronic newsletter distribution to its membership on a periodic basis.
The KML Carpenters know the Cracker Plant Project in Beaver County, PA, will require major manpower over the coming years. Anticipating the need includes gathering an understanding of what workforce resources are available. Atlas developed their website to collect initial data from potential craftsmen to organize the information provided by an individual and automate the workforce management function.
International Aerospace Quality Group (IAQG) turned to Atlas Marketing to create a video to quickly and succinctly cover the organization rules that must be shared before every meeting. Due to the global audience, the video required a clear understanding of the rules along with visual support.
Atlas Marketing worked with the KML Carpenters to redesign their website. Intended to be a central hub for communication among members, owners and contractors, the project included content consolidation, updated imagery, a better user experience and a web-based content management system for site updates and edits.
Atlas Marketing developed a website for the Pretreatment Solutions sector of Nalco Res-Kem that combined the content from five separate websites as part of a merger with multiple companies.
Sewickley Heights Golf Club
Corporate Membership Direct Mail
This large, foldout direct mail piece promotes the benefits of a corporate membership at the Sewickley Heights Golf Club and serves as both an introduction and follow-up to a dimensional brochure.
Life Science Enterprises is in the business of making bone void filler for use in surgeries. This logo incorporates the double helix of a DNA molecule into the type treatment.
This responsive design website developed on the WordPress platform, highlights the various products and services Russell Standard provides. In addition to company information, the site also contains a newsroom for frequent updates from the company or industry, a territory map and two custom calculators.
To provide support for the 18 different safety and training programs provided by MOST, a video series illustrating the benefits was developed. This one focuses on an important part of their training – the MOST Rigging Program.
Charged with the task of developing a groundbreaking annual report that could be updated quarterly, Atlas created an annual report microsite that took SAE from paper to digital.
This ad promoted the Woodstream’s presence at the IGC trade show. Ads were part of a larger Woodstream Dealer Portal trade show presence campaign that included a booth kiosk, emails, banners, digital ads and public relations.
Targeted media relations outreach for the Pittsburgh Technology Council produced multiple media placements throughout the year. Forbes.com reaches 25.2 million unique monthly visitors and this article sparked additional coverage in regional and national outlets.
Lititz Mutual Insurance Company
125th Anniversary Storybook
Every 25 years, the Lititz Mutual Insurance Company produces a historical retrospective. This booklet showcased 125 years in business and received rave reviews from the client and recipients.
Goodwill Industries International
Donate Movement Annual Report
Goodwill developed a donation program with brands like Levis and Hanes to increase awareness of the importance of donating. This annual report highlights the program as well as the achievements accomplished for the year.
News release creation and distribution – StorySend
For this client, the story centered on:
Message Development
News release distribution – regional
Newsletter content creation and layout
Social media management and monitoring
Media and message training
For this client, the story centered on:
Message Development
News release distribution – regional
Community relations
For this client, the story centered on:
Message Development
News release distribution – national
Event management and promotion
For this client, the story centered on:
Message Development
News release distribution – global
Internal communications
Global communications
Social media management
For this client, the story centered on:
Message Development
News release distribution – national
Event management
Strategy session led to:
Brand standard development
Redesigned product packaging
Strategy session led to:
Message development
Target audience definition
Fundraising message development
Strategy session led to:
Logo creation
Message and brand development
Target audience definition
Fundraising message development
Public Relations
Strategy session led to:
Message development
Target audience definition
Public Relations
Strategy session led to:
Message development
Venture Capital message development
Redesigned product packaging
Public Relations
Strategy session led to:
Message development
Target audience definition
Strategy session led to:
Message development
Digital strategic plan
Target audience definition
Strategy session led to:
Message development
Advertising
Public Relations
Various product launches
Target audience definition
Strategy session led to:
Message and brand development
Renaming of 17 national safety programs
Event communications
Hispanic market messaging and strategy
Strategy session led to:
Message development
Advertising
Public Relations
Strategy session led to:
Message development
Website design and management
Strategy
Content development
Message development
PR
Strategy
Content development
Logo design
Presentations – sales support
Website design, development and management
Strategy
Logo design
Presentations – funding and sales support
PR
Website design, development and management
Strategy
Collateral material
Event management
Logo design
PR
Video production
Website design, development and management
Strategy
Content development
Logo design
PR
Website design, development and management
Strategy
Advertising
Collateral material
Logo design
Media buying/planning
Message development
Package development
PR
Strategy
Advertising – print
PR
Strategy
Collateral material
PR
Presentations – funding
Message development
Strategy
Advertising – print
Logo design
Message development
Strategy
Content development
Event management
PR
Presentations – sales support
Chris Martin
After 23 years in this business, I have been fortunate to have worked with some amazing clients but having the opportunity to serve as spokesperson for the Flight 93 National Memorial was an honor. I won’t lie, it was an emotional project and one that I am very glad to have had the opportunity to tell the story.
Name 3 things you have learned throughout your career:
Always be on time – no one likes to wait for you
The KISS principle is the most important aspect of achieving success
Say ‘thank you’ – everyone likes to be appreciated
Website design and development (National award winner)
Media planning/buying
Video production
Advertising – print and digital
Content development
Presentations
Atlas Marketing provided the following services:
Strategy
Collateral Material design and development
Logo design and development
PR
Website design and development
Content development
Presentations
Beth Henry
From managing the social media for a Health and Wellness client, I’ve learned that thoughtfulness on social media goes a long way! Also, telling the stories of this online community inspires me daily to achieve more.
Dogs/Cats – Dogs and it has to be a Saint Bernard
Coffee/tea – coffee for sure
Roller Coaster/Merry-Go-Round – neither, I get too sick
Fruit/Veggies – Veggies
this is where the content goes. this is where the content goes
This is where the content about Bone Biologics will go.
Denise Dolgos
I enjoy projects that allow me to experience new things. A few years ago, I had the opportunity to don a Mustang survival suit, hop on a fishing boat and secure video footage of freshwater salmon farms in the Bay of Fundy.
I tend to do my best when bouncing ideas off others on the team. Our collaboration brings solid and effective strategies to our clients.
Dogs/Cats – Dogs
Coffee/Tea – Tea
Book/Movie – Movie, but I enjoy audiobooks, too
Ocean/Lake – Ocean
Scott Ashman
Scott has been developing and integrating internet platforms and server software for over two decades. Scott specializes in platform customization and optimization, hosting migration and fail-over as well as programmatic optimization and integration. Scott has developed a variety of solutions that to this day are in wide use on the internet by large marketing and advertising companies.
Greg Fontaine
Greg has been working with internet and online platforms for over twenty-five years. With experience that began with multi-line BBS’s and internet gateways through the rise of the online service and the World Wide Web. He has been a constant participant in the evolution of the internet as we know it. Greg has founded and run internet and online companies as well as teaching and presenting on internet topics for over two decades.
Susan Matson
My most memorable project came while working for Auntie Anne’s Inc. and how our team ‘owned’ National Pretzel Day. We earned TV, radio and newsprint coverage in creating the largest one-day media event in the company. I apply that experience to every project.
When traveling, do you have a regiment that you follow? For any media tour or meeting, I always do a dry run of the day the night before. I still don’t trust GPS 100% and the last thing I want to do is miss an interview because of bad directions.
Coffee/tea – Coffee in the morning to get going and tea in the evening to wind down.
Book/Movie – Books, I always find the book way more interesting than the movie.
Ice cream/cake – Cake
Roller coaster/merry-go-round – Merry-go-round. There’s something fun and nostalgic when you’re on one.